The Henson Method
Radical transparency, all the way down. The same operating discipline that doubled a property management company now runs every AI engagement.
Whiteboard it
One session, one whiteboard, your biggest problem. We map the business, not the technology, and pick the fight worth winning first.
Find the gnarliest workflow
The work your team hates, that has to happen, that takes forever. That is the target. Surface-level uses (emails, recipes, travel plans) don't move a P&L.
Build it where you live
Inside your systems, your drive, your security. Agents are rooted in files; move them and the links break. So we never build outside and hand over. We build in.
Train until it sticks
Seven times, if that is what it takes. Plain-language playbooks, role-based sessions, and a champion inside your team who owns it after Trevor leaves.
Score it
KPIs and scorecards, EOS-style. Hours saved, errors caught, dollars recovered. If we can't measure it, we don't claim it.
Scale it
One workflow proven, then the next, across departments and locations, the same way an AI layer went across 10,000 units: permission by permission, manager by manager.
“Never, ever take the first response from AI.Trevor Henson
Ever.”
The difference is the room
Courses and videos are everywhere, and founders still don't move. What works is an operator in your office, sitting with you, building the first thing in front of you. The hesitancy that kills AI projects dies the moment you watch your own gnarliest task finish in five minutes.
That is the whole bet behind this consultancy, and it is why every engagement starts in person, at a whiteboard.